One of the themes that has emerged from conversations with my guests over the past few weeks has been about how Social Networks offer marketers the opportunity of engaging with consumers in a way that is not intrusive, but relevant - sometimes even welcome.
Rob Kingma is a Senior Manager with Ernst & Young Revenue Growth Services in Sydney, Australia.
This week’s guest is Rajesh Thiharie - one of Australia’s more connected LinkedIn users - and a real life ‘Success Story’ in using social networks to business benefit.
My guest this week is Sheliah Etheridge - one of LinkedIn’s most active users.
Regular users of LinkedIn will recognise Sheilah as the #1 ‘Answers Expert’ on LinkedIn’s very popular Q & A forum.
Like [...]
This week’s guest is Scott Allen - Executive Editor, LinkedIn Series at “Happy About” and Co-author of “The Virtual Handshake: Opening Doors and Closing Deals Online”.
Scott is also a prominent Blogger, Corporate Speaker Trainer - and author of LinkedIntelligence.com - a very useful & insightful web site on how to use LinkedIn effectively.
This week’s guest is Christian Mayaud - a successful Venture Capitalist whose amazing Rolodex formed part of the initial nucleus of LinkedIn users.
He is also founder of the LinkedIn LIONs and one of LinkedIn’s most highly-connected users.
A few months ago, I was interviewed on Cameron Reilly’s ‘G’Day World’ show, here on the Podcast Network, on the subject of ‘Using LinkedIn as a Business Tool’.
Many listeners found the show to be very helpful to them in communicating the benefits of LinkedIn to their friends & colleagues - and it has since been [...]
As one of LinkedIn's Top 50 most-connected 'Power Users', Stan offers the opportunity to 'eavesdrop' on conversations with guests from around the world, who share their experiences & insights on how Web 2.0 tools & other Internet resources can be used to create business advantage.
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